Office of Co-Curricular Engagement and Learning

Marketing Coordinator - Vancouver Island Leadership Conference


Managed and executed marketing strategies for the Vancouver Island Leadership Conference, enhancing brand consistency and collaborating with the Social Media team to promote events effectively.

Position Overview

As a Marketing Coordinator for the Vancouver Island Leadership Conference, the individual is responsible for managing and executing comprehensive marketing strategies to promote the conference effectively. This includes ensuring brand consistency across various platforms and materials, as well as working closely with the Social Media team to create engaging content and campaigns that will drive awareness and attendance for the event. The Marketing Coordinator must have a keen understanding of marketing principles, be adept at coordinating with different teams, and possess strong communication skills to ensure that all promotional activities are aligned with the conference's goals. The role requires creativity, attention to detail, and the ability to work under tight deadlines to ensure the success of the conference's marketing efforts.

Position Requirements

  • Proven experience in marketing strategy development and execution,
  • Strong understanding of brand management principles,
  • Ability to collaborate with cross-functional teams, particularly social media teams,
  • Proficiency in social media platforms (e.g., Facebook, Twitter, Instagram, LinkedIn),
  • Experience with social media analytics and reporting tools,
  • Knowledge of digital marketing tools and techniques,
  • Familiarity with content management systems (CMS),
  • Proficiency in marketing software (e.g., Adobe Creative Suite, Canva, Hootsuite),
  • Excellent communication and copywriting skills,
  • Experience in event marketing and promotion,
  • Ability to engage with local community and business networks,
  • Understanding of non-profit sector marketing,
  • Project management skills,
  • Creative thinking and problem-solving abilities.

Graduate Attributes Associated

  • Technological Literacy
  • Written Communication
  • Collaboration
  • Creative Thinking
  • Critical Thinking
  • Disciplinary Expertise

Sign Up Directions

Contact Telanie Moolman at for more information.